About Us

Machon Aluf Binah (MAB Leadership) was f
ounded in 2010. Machon Aluf Binah's mission is to train leaders to maximize their thoughts, emotions and actions in order to excel and to achieve personal and professional happiness. MAB Leadership utilizes Judaic concepts to guide leaders. MAB Leadership believes that everyone should be able to tap into their internal energy and experience personal fulfillment. 



Rabbi Shalom Storch is a sought after trainer, mentor and coach in the world of chinuch (education). He is a veteran Menahel (principal) with thirty years of experience.  He served as the Menahel of the Mesivta of the St. Louis Rabbinical College, Menahel of the Yeshiva Ketana of the Hebrew Academy of Cleveland and the founder and Menahel of Yeshiva Nesivos Ohr in Lakewood, N.J. He is currently Resident Mentor of the Senior Leadership Fellowship for Yeshiva/Day School Principals, Aish Dos Division of Torah Umesorah.

Rabbi Storch holds a CPC (Certified Professional Coach) from the Institute of Professional Excellence in Coaching (IPEC), a PCC (Professional Certified Coach) from the International Coaching Federation (ICF), an Organizational and Business Coach Diploma from Refuah Institute, and an ELI – MP (Energy Leadership Index – Master Practitioner) from IPEC.



Affiliate Member, Institute of Coaching, at McLean Hospital, Harvard Medical School affiliate.